Post by account_disabled on Dec 24, 2023 20:30:42 GMT 10
The majority of salespeople (or even marketers) who claim to do or implement social selling do none of that. They are not interested in their targets, their careers, their profession, their problems. They are there to sell their solutions whatever the expectations or needs of their interlocutors. No hint of an attempt to establish a relationship. If LinkedIn members accept invitations from strangers, we can just as easily imagine that salespeople will contact them without taking the time to read the profiles. In any case, this is what I see in training: we target profiles and we invite by talking about our offer.
The only personalization, when there is one, is the contact name. Today, social selling is (unfortunately) very Email Data often the amplification of bad sales practices. When a bad salesperson could dissuade a dozen potential customers, thanks to social networks, he can discourage hundreds or even thousands. Social selling works if we focus on the social, the relationship, the human; by sharing points of view and expertise. It is an honest and sincere concern to help and meet a need, not just to get one more sale. To avoid this scenario, you can contact us. We help you achieve your objectives and help you avoid turning your salespeople into spammers: and go to to find a collective brain at service for the transformation of your sales teams.
He had a good time on M6 and made thousands of salespeople smile who more or less recognized themselves in this character. But, today, we regret to announce to you that Jean Claude is no more. The salesman who a “all the equipment in the R16” to quote Coluche targets prospects that match them calls them to give them his pitch puts its customers or prospects in its sales process It's over. At least in several sectors of BtoB sales. The buyer/seller relationship has moved from a relative balance: Purchasing process Selling process Need identification. Information request. Contact qualification Definition of needs. Pitch, discovery. Need expertise. Proposals.
The only personalization, when there is one, is the contact name. Today, social selling is (unfortunately) very Email Data often the amplification of bad sales practices. When a bad salesperson could dissuade a dozen potential customers, thanks to social networks, he can discourage hundreds or even thousands. Social selling works if we focus on the social, the relationship, the human; by sharing points of view and expertise. It is an honest and sincere concern to help and meet a need, not just to get one more sale. To avoid this scenario, you can contact us. We help you achieve your objectives and help you avoid turning your salespeople into spammers: and go to to find a collective brain at service for the transformation of your sales teams.
He had a good time on M6 and made thousands of salespeople smile who more or less recognized themselves in this character. But, today, we regret to announce to you that Jean Claude is no more. The salesman who a “all the equipment in the R16” to quote Coluche targets prospects that match them calls them to give them his pitch puts its customers or prospects in its sales process It's over. At least in several sectors of BtoB sales. The buyer/seller relationship has moved from a relative balance: Purchasing process Selling process Need identification. Information request. Contact qualification Definition of needs. Pitch, discovery. Need expertise. Proposals.